Digital Marketing

trust signals that increase eCommerce conversions

Trust signals that increase eCommerce conversions

When it comes to online shopping, trust is everything. No matter how sleek your website design is or how great your products are, if customers don’t feel confident buying from you, they simply won’t convert.

Why web design and SEO go hand-in-hand

Developing a website for your business is a great way to reach potential customers looking for your products or services. But just having a website often isn't enough. To attract visitors and convert them into customers, your site needs to be both well-designed and optimised for search engines. This is where web design and SEO (search engine optimisation) come together. A beautifully designed website without proper SEO might look great, but what's the point if no one can find it?

How do I get the little padlock on my website? (SSL certificates)

If you’ve ever visited a website and noticed a little padlock icon in the address bar you’ve encountered an SSL certificate. This icon signifies that the connection between your browser and the website is secure, protecting any data you exchange. An SSL certificate is essential for building trust with your visitors and generating better rankings on Google. In this blog post, we’ll explain what SSL certificates are, why they matter and how you can get one for your website.

why websites are important for small business

Why websites are so important for small business

In the world of business it’s easy to get caught up in the latest and greatest fads for marketing and generating business. There’s a plethora of schemes, frameworks and blueprints that all seem to promise business success and riches, but usually tend to overcharge and under deliver.

Here at Marketeam we’ve always believed in the saying “success is 1% inspiration and 99% perspiration” and building successful websites is no different. To make a website successful takes a lot of hard work and dedication, even more if you don’t know what you’re doing. With that in mind we’ve decided to put together this guide of important things about websites for small businesses.

How often should you update your website?

Often, when I’m talking at a workshop or conference I tell people that search engines love new, unique and relevant content. This inevitably leads to me telling them that they should be updating their websites on a regular basis to ensure that search engines frequently come back to your website to get new content, and to give your visitors new and interesting info each time they go to your website. Then I will always get asked the question “how often should we update our website?”

8 attributes of content that inspire action

I came across this great article this morning and it got me thinking that often, when writing content or copy for websites, brochures and other marketing material, business owners don’t inspire action.

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Marketeam
Website Design Brisbane

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