Since our dog Ellie came into our lives 12 months ago, she’s been a regular fixture here at the Marketeam office. While she still hasn’t quite got the hang of how to design a website or how to write good SEO copy, she’s still in training. She’s great at letting us know when our clients have arrived for a meeting and will sometimes bark when we’re on the phone, which is why she’s earned the title “Head of Security”.

Sometimes, as business owners, we get wrapped up in the world of commerce. Marketing our products and services to potential customers can take up a large proportion of our time. We sometimes forget people are just that – people. Marketing to the masses and shouting your message to the crowd quickly gets lost in the sea of noise that is the Internet.